We have very smart people on staff, so why do we need you?
You and your team know so much about your business that you can’t see problems in the draft text. You can’t see that something is missing or unclear or illogical because your brain unconsciously fills in the gaps.
We spot those gaps. Standing in for your readers, we root out all the obstacles to comprehension and persuasion that those readers will encounter.
Because we don’t come to your project with the deep knowledge that company insiders have, we are able to analyze the draft text in an “uncontaminated” way.
Clients are regularly surprised (and chagrined) to see the deficiencies we uncover in supposedly “final” annual reports, press releases and other corporate communications.
If you use an outside IR agency, there’s no duplication of work—our insights are complementary to theirs.
Won’t adding Lexigram as another reviewer make our process more complicated?
As professional editors, we are skilled at resolving conflicts among content contributors over a document’s language, clarity and organization.
And because we can catch problems early, copy ends up going through fewer revisions.
In short, we help you make your annual reports and other written communications less stressful to create.
Isn’t all the attention to detail overkill?
Your communications are your public face.
If those communications are confusing, ambiguous or incomplete—not to mention riddled with grammar errors—they will leave your readers suspicious about your company’s honesty and skeptical about management’s competence.
